JD x Converse x Blue The Great at Coachella 2023
Arguably one of the biggest moments in culture every year is the Coachella Music Festival. It’s the event that has produced some of the most legendary performances and this time we decided to make the moment even more special.
JD Sports teamed up with Converse and created an exclusive custom Pintrill pin designed by visual artist Blue the Great. Social media trendsetters Alex Green and Coco & Breezy popped up at Coachella and surprised festival goers in Converse footwear with the limited edition pin. These pin are far more than accessory. They grant holders exclusive access to a future concert/event throughout the rest of the year.
Alongside surprising music lovers on the ground rocking Converse, we also opened up a limited giveaway opportunity through STATUS to redeem points for a pin.
A special thanks to Pintrill, Blue the Great & Converse for collaborating on such a special moment. Follow us on Instagram for more JD exclusive moments in the future.
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