In the mid-1990s, a designer named Sergio Lozano looked out a window during a rainstorm and drew inspiration from water-eroded layers of earth and soil by a lake.
He surely never dreamed that a quarter-century later, the Nike model inspired by that view would be among one of the brand’s most recognizable and long-lasting styles.
The Air Max 95, inspired by erosion and finalized with nods to the human anatomy, has withstood the test of time and has been a canvas for so many unforgettable shoes.
Well, chalk up another head-turner.
In 2020, the AM95 lends a black/black version of its iconic upper to a new combination of cushioning for the famed lineage to create the Air Max ZM950.
The 95 silhouette sits on top of the Air Unit from 2018’s groundbreaking Air Max 270, while the forefoot is supported by an Air Zoom bag.